INNOVATIVE SAREE BLOUSE DESIGNS ’19

by Vijaya Durga Ram

Regardless of shape, size or style…a saree looks great on every woman.

We have seen a huge lifestyle shift and culture change, where we accepted the western wardrobe graciously and have made tremendous advancement towards experimenting pretty much all the styles we see on the international magazine and yet, a SAREE somehow always fits in, stays perfectly in trend and will always do.

Through different generations, it has been worn in so many different styles.

And, I would say, that’s the best part! Let’s get creative and add in a streak of our own style to the blouses! 

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A saree is the trendiest wear for girls! It looks more comfortable and stylish for women. However, the blouse is what makes or the breaks the perfect saree look. It’s is the vital element of the saree look. Every year we are blessed with new saree blouse designs. Here, we have a shirt blouse that is draped with an indigo-dyed saree. The abstract elements on the blouse makes it trendier as by combining both traditional and fusion elements. 

Here are some of the looks that I found really interesting!

Pradaini Surva, fashion model.

A Sheath turtleneck top, with an illusion neckline that just grabs the look of this simple and elegant cotton saree to the next level. The waist belt and the shoes add an extra fusion vibe to the look!

You Need To Check Out Sabyasachi’s New Collection Which Is Perfect For Summer Brides!

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Sabyasachi’s  Fiza – Spring Summer 2019 collection has made us go wowww! Everything from the silhouettes to the cuts, created over a series of adorable colour palettes, left us in awe! The exquisite jewellery, flowy embroidered fabrics and the strikingly shot collection have us glued to his Instagram profile, as he updated one post after another. We also noticed a freshness in styling and also, instead of going heavy on jewellery he switched to dainty but timeless pieces, super apt for summers. Is that an inception of a new trend?!  Whatever it may be, but it literally melted our weak hearts.

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Yami Gautham,Actor.

Indigo dyed Indo-western saree with a mustard embroidered shrug!

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Taapse Pannu,Actor.

Taapse Pannu at one her recent movie promotions, wore a thin striped shirt blouse and saree. It came off too strong on her and I just found it overwhelming!

The tie and the bindi just make it look effortlessly stylish yet traditional!

 

 

 

 

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Trendsetter of the Week

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Name : Jaskiran Dham

Profession : Entrepreneur

She is a woman entrepreneur running a successful  business of exports and imports since 1998, under the company named Jaskiran international.

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In spite being brought up in a reputed  & conservative family,  she managed to do her business all over the world by catering to the top brands. Her buyers vary from the largest importers of Asia to various diplomats in India.
After successfully exploring the foreign markets, she decided to cater to the domestic markets. Her products are available at various stores catering to niche clientele under her own designer label KIRAN ASHLEEN.
She loves travelling to different countries for her work,  loves  collecting different  embellishments that give a very unique touch to the accessories.

Her USP is to give unlimited designs to the retailers so that the uniqueness of the product is maintained.

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Jaskiran has also been actively involved in initiatives for womens’ overall personal development and has encouraged and fostered ways and means for women to become independent and empowered, regardless of their social strata.

She strongly believes that an individual who understands their self-worth can be the torch bearer of love, positivity and happiness. Through this belief, she formed a non profitable club, Zooming Keenagers group where she organizes monthly  events addressing social causes within our communities and fundraising events to help the lesser privileged classes.

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Jaskiran is passionate about food and travel, shopping and fashion.
She is an avid reader and strongly believes in transforming the planet to be a better place to live in, filled with love and affinity.
Her vibrant & colourful personality, her spirit to keep trying and her positive aura has been an inspiration for many professionals and associates.

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Her mantra for life : “It’s Easy.”

My fashion motto?

Keep it simple! Keep it stylish!

3 words to describe my sense of style?

Classic, Graceful and Sophisticated.

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My 5 essential wardrobe elements?

Black dress, midi skirt, classic blouse/shirt, diamond studs & good fitting lingerie.

My favourite style influencers?

Rekha

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You wouldn’t catch me wearing?

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My favorite party attire?

Black dress

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My favorite work attire?

Classic blouse with  black Pants

Designers I love?

I absolutely adore Geisha Designs, Coco Chanel for classic timeless pieces and Zara for fast fashion.

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A fashion blunder you have made in the past?

Wearing too many accessories.

My go to accessory?

Watch

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If you would like to be featured next, please send us an email at Contact@dressire.com.

Dressire x Designers : Naav by Avneet Adwani

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Naav is handcrafted traditions from the heart, converting into contemporary tales.”

True to this statement, Naav- a contemporary clothing brand is a blend of new era designs and the traditional art.

The vision and mission of Naav is to not just make mainstream garments but to have each of its apparel depict a story which goes behind the process. This makes it more special, not only in appearance but one should be able to feel it. They do not create designs just to sell it but the idea behind it is to show the hard work it takes to make one masterpiece.

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Avneet Adwani has been working in the fashion industry for the past 17 years, she has witnessed a lot of changes in the world of fashion and culture. Despite working with different people around the globe, she is still attached and rooted to our culture and its authenticity. And so she took a step towards designing the garments with the precious art and creativity. She believes in simple and classic work, which reflects in her designs, combining handcrafted motifs and process with new culture designs.

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Preserving the great Indian art and also being close to nature, Naav is into creating sustainable designs. Blending the traditions with western culture, giving it their innovation and keeping in mind the new fashion. Creating apparels that connect to the people making them feel good about it, encouraging the artisans to learn new aspects and to not just hold on to the old techniques which are passed on to them from generations is what Naav is all about.

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Avneet Adwani is a big supporter of women empowerment. She says that her inspiration are these women working with so much hard work and talent along with taking care for their family and children. This is what makes each of her garment worth it.

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 “One of the reasons of starting this brand is to uplift them and give them employment.” says Avneet

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“Everything comes with experience and going step by step is what I do and will do”

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What sparked your interest in fashion?
I have always loved fashion, I can design in my dreams too. I was fortunate to work in our family business to pursue my passion.
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How would you describe your brand?
Naav-  Contemporary and hand crafted styles. I like to make outfits which are timeless. I love getting inspirations from old embroideries, art works and different cultures.
Hand embroideries and block prints are our USP.
We are making all efforts towards making Naav an eco friendly brand. We have stopped using plastic bags and use only paper or Bio degradable bags. We are also making efforts towards using organic dying and printing.
Employing women in Barmer (borders of Rajasthan) for hand embroidery, giving them employment and enhancing their talent is the most satisfying.
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What is the inspiration behind your designs?

Each time I plan a collection, something connects very deeply to my love for old art work, age old embroideries and regenerating dying techniques somehow gives my design sensibility a direction.
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What are the key elements for you when designing a collection for each season?
As I said, I just go with the flow. I love to use hand block print and hand embroideries which are done in Barmer.
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What challenges did you face when launching your brand?
I have been in the fashion industry for over 15 years as our family business is garment export. I have been designing for brands across the globe.
I have always felt the urge to have my own label but with Naav, I have been very impulsive.
One fine day, I decided to just go ahead and start. The brand name is all our family initials, even the logo is designed by my daughter who’s 10. With that, I was good to go. Challenges are always there, it is what makes you keep going. I had great response with selling online but one year down the line, I still got messages everyday from people who insisted on seeing the collection personally. I still haven’t gone ahead with a store.
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What are your plans for the future?
Naav is a almost a year old, now I feel it is good time to expand. I would be looking to set up a store soon. I also have options of various multi brand stores, who would like to collaborate.
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What do you think are the keys to professional and business success for women in India?
Multitasking! I feel women in every sector, from small jobs to being CEOs of big companies are so inspiring. They are able to balance home life and being successful at the same time. I am a mother of 3, I love my work but I don’t believe in compromising either.
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What advice would you give to young women readers who want to follow a similar career path as you?
Follow your dream, start small if required. Make your passion your work, then it will never be work. Also I feel you should keep life going in various directions. As women, we have various responsibilities, nothing should be compromised. There is always a way out to balance various roles.
I have 3 kids and I never stopped work. I remember bringing my one month old babies to work. There is always a way, if we decide to do it!
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What is the biggest lesson that you have learned since you started your company?
There is a lot to learn and we are always evolving. For me, I have had issues engaging the crafts people which we have employed in the villages. To keep them busy and employed, I had to be organised to send them work. Also working in villages in not an easy task and needs a lot of patience. I am also working towards making an all women Naav team.
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If you would like to be featured next, send an email to contact@dressire.com

Dressire x Designers : Sagari Rawal

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How would you describe your brand?

Established in 2011, SAGARI RAWAL COUTURE is a Delhi based boutique that excels in designing and customizing traditional, western and indo-western outfits for women of all ages. We help you materialize your statement of fashion where the best of fabric is tailored and embellished to suit you and meet your requirements.

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What sparked your interest in fashion?

I have been interested in fashion since my childhood, I was always influenced by colors, fabrics and I started gaining interest in fashion magazines and online creative content – browsing fashion blogs and pages influenced me a lot.

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What is the inspiration behind your designs?

I love to be attached to my roots, my collection is inspired by the Mughal ancient era and I am always trying to create a modern maharani look in my ensemble. My collection celebrates culture, royalty and elegance ranging between stunning hand crafted bridals to luxury Prêt gowns.

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What are the key elements for you when designing a collection for each season?

Designing is an art and I always focus on color, silhouette, line and texture while designing my collection.

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What are your views on how Indian women understand fashion?

Modern Indian women never compromise when it comes to fashion. Indian Women have managed to adopt trends in fashionable clothing, whether it is western design or an ethnic Indian wear, she can carry it very well with style and confidence. Indian women are smart, confident and it reflects in what ever she wears.

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What challenges did you face when launching your brand?

Like any other startup, my key challenges were hiring suitable workforce, getting footfalls at my studio, being unique, maintaining velocity with the change in fashion trends and managing cashflow, since everybody else has to be paid before you are.

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What do you think are the keys to professional and business success for women in India?

The secret to being a successful business woman in today’s market is to have a positive attitude, listen to your intuition and always remember that there are no shortcuts to success and most importantly, she should know how to multitask between work and home.

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What is the biggest lesson that you have learned since you started your company?

The biggest thing I have learned is that one must invest a lot of power, passion and time in a business. The biggest challenge is learning how to get out of your own way.

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What are your plans for the future?

I want to establish my brand name in the fashion industry, I want my brand to start getting accepted beyond the city I operate.  I always want to stay original and I believe the best marketing technique is through word of mouth – it’s the hardest to achieve but it tends to work the best.

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What advice would you give to young women readers who want to follow a similar career path as you?

 

Always look at the big picture and believe in your dreams. Nothing is impossible if you stay focused and believe in yourself.

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If you would like us to feature your label, please send us an email at contact@dressire.com

Trendsetter of the Week

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Name : Parull Mahaajan

Parull Mahaajan is an extremely dynamic and versatile lady who wears many hats at the same time. A lawyer, an interior designer specialising in green and sustainable design, an advisor in Delhi Literature Festival and a social activist working for multiple causes like environment conservation, Swachh Bharat, women empowerment and promoting Indian culture and the interests of weavers, artisans and farmers and Indian Council for Human Relations. Parull works very closely with the Government in promoting various social causes and is also the advisor in Bharat Niti.

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Parull comes from a family of Bureaucrats and believes in serving the people like her family. She did her schooling from Convent of Jesus and Mary and has B.A English Honours and L.L.B from Panjab University Chandigarh and has completed a design course from NIFD.

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Parull has been honoured with several Awards for Excellence in the field of Eco-friendly and Sustainable Interior Designs as well as for her phenomenal Social Service to the society. Her articles keep featuring in various newspapers and magazines and she comes on many television shows.To sum up she is not just a lady but an Institution in herself.

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My fashion motto?

Simplicity is the ultimate sophistication.

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3 words to describe my sense of style?

Less is More.

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My 5 essential wardrobe elements?

Handloom Sarees/Suits, Denims, Stilettos/Classic Pumps, Statement Jewellery Pieces, Watches.

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My favourite style influencers?

I myself am my favourite style influencer.

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You wouldn’t catch me dead wearing?

Body hugging clothes.

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An Indian brand I love?

Khadi India.

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And international fashion brand/designer I adore?

Chanel.

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My go to must have accessory?

Sunglasses.

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If you would like to be featured next, contact us at contact@dressire.com