INNOVATIVE SAREE BLOUSE DESIGNS ’19

by Vijaya Durga Ram

Regardless of shape, size or style…a saree looks great on every woman.

We have seen a huge lifestyle shift and culture change, where we accepted the western wardrobe graciously and have made tremendous advancement towards experimenting pretty much all the styles we see on the international magazine and yet, a SAREE somehow always fits in, stays perfectly in trend and will always do.

Through different generations, it has been worn in so many different styles.

And, I would say, that’s the best part! Let’s get creative and add in a streak of our own style to the blouses! 

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A saree is the trendiest wear for girls! It looks more comfortable and stylish for women. However, the blouse is what makes or the breaks the perfect saree look. It’s is the vital element of the saree look. Every year we are blessed with new saree blouse designs. Here, we have a shirt blouse that is draped with an indigo-dyed saree. The abstract elements on the blouse makes it trendier as by combining both traditional and fusion elements. 

Here are some of the looks that I found really interesting!

Pradaini Surva, fashion model.

A Sheath turtleneck top, with an illusion neckline that just grabs the look of this simple and elegant cotton saree to the next level. The waist belt and the shoes add an extra fusion vibe to the look!

You Need To Check Out Sabyasachi’s New Collection Which Is Perfect For Summer Brides!

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Sabyasachi’s  Fiza – Spring Summer 2019 collection has made us go wowww! Everything from the silhouettes to the cuts, created over a series of adorable colour palettes, left us in awe! The exquisite jewellery, flowy embroidered fabrics and the strikingly shot collection have us glued to his Instagram profile, as he updated one post after another. We also noticed a freshness in styling and also, instead of going heavy on jewellery he switched to dainty but timeless pieces, super apt for summers. Is that an inception of a new trend?!  Whatever it may be, but it literally melted our weak hearts.

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Yami Gautham,Actor.

Indigo dyed Indo-western saree with a mustard embroidered shrug!

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Taapse Pannu,Actor.

Taapse Pannu at one her recent movie promotions, wore a thin striped shirt blouse and saree. It came off too strong on her and I just found it overwhelming!

The tie and the bindi just make it look effortlessly stylish yet traditional!

 

 

 

 

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Trendsetter of the Week : Shivani Pahadia Sharma

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Name : Shivani Pahadia Sharma
Spanning 20 years when she started modelling at 30 (married and with 2 kids!) to being a Master of ceremonies to practicing law in 2010 for about 4 years, Shivani Sharma is now finally giving that up and handling a subsidiary of a multinational company as executive director.

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My fashion motto?
Be yourself
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3 words to describe my sense of style?
Sporty, edgy, minimal
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My 5 essential wardrobe elements?
A pair of jeans, denim jacket, black Tshirts, loose linen pants and dresses which have a fitted bodice and full skirts
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My favourite style influencers?
Sandra Bullock, Sushmita Sen, Deepika Padukone
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One thing that most people don’t know about me?
That I bake the best chocolate cookies in town!
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You wouldn’t catch me wearing?
Peplum tops with jeans
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My favourite party attire?
Skater dresses preferably in black.
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The worst trend to ever become popular is?
Low waisted jeans
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The first thing I notice about people?
Cleanliness
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My style secret?
Knowing what suits me and staying away from what doesn’t!
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If I could go back to any fashion era in history, the one I would choose is?
The 60s in Europe & USA-the sheath dresses of breakfast in Tiffany! 
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At the end of the day, what would you want your wardrobe to say about you?
That I am a strong independent woman 
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Dressire x Designers : Aamna Singh “Divinitti”

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Label Divinitti is a premium and contemporary womenswear and accessories brand by fashion industry expert Aamna Singh. We distribute fabrics to trade customers, both wholesale and retail throughout the UK and India. (Elite fabrics/Designer pcs/stitched/semi stitched to state a few  ) and we only do corporates and Exhibitions.
Among the pieces on display are the label’s hand curated/ handpicked hugely influential “designs, offering visitors something they would love to add to their wardrobe.
Combining eclectic mix of textures, colours and silhouettes, Label Divinitii is focused with a signature identity our customers relish.
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What sparked your interest in fashion?

I love the power of clothing and the transformative quality of dressing up. I think my love of fashion has always been there for as long as I can remember. I enjoy doing crafty things at home; art, drawing, small sewing projects, knitting, cross stitch, embroidery, etc.

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How would you describe your brand?

Label Divinitti is a mix of several influences including contemporary and western. I love the delicate craftsmanship of Indian artisans and also showcasing high quality fabrics.

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What is the inspiration behind your designs?

Inspiration can strike when you least expect it. A lot of the influences come from my travels, flamboyant textiles, bold colours and flattering cuts. Everybody is looking for things that are difficult to find, so I strive to strike a balance between what’s in trend and my individual signature.

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What are the key elements for you when designing a collection for each season?

In general, we all search for inspiration in the same places: fashion blogs, movies, and travels, but the element that will make any work stand out is the personal interpretation of those things. For me, it may be a certain colour story or silhouette or fabric that I’m drawn to, so I may use this as the foundation for the collection.

What challenges did you face when launching your brand?

It is really difficult to be a fashion start up nowadays simply because there are so many brands competing out there. The industry is crowded and consequently it gets harder to sell and make your mark. From the organisational point, there are so many areas that need to be covered before launching (business plan, capital, vendors, design, production etc.) and then many practical elements once you are up and running (creating your niche, marketing, developing the brand, collaborations, etc.). Having said that, I think the biggest challenge I have faced is balancing family life (I’m blessed with 2 kids), plus running another business alongside (a thriving playschool) which left me with limited time to develop Label Divinittii.

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What are your plans for the future?

As a new brand I believe in the importance of collaborations so I’m always engaging with emerging brands – in particular the ones that resonate with Label Divinitti’s aesthetic. I plan to open up couple stores over the next year as well as showcasing my collection in independent boutiques.

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What do you think are the keys to professional and business success for women in India?

Be prepared to make lots of mistakes but know those mistakes are your learning curve. Also, if you want to take it seriously you need clarity and passion. Without passion, our dreams become a burden and nobody achieves great success if they feel stressed all the time. So have fun whilst you are at it!

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What advice would you give to young women readers who want to follow a similar career path as you?

Research and write a business plan! Ask questions and get out there and talk to your ideal customer and/or mentors. Choose who you work with, be organized and enjoy the whole process!

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What is the biggest lesson that you have learned since you started your company?

I’ve learned that in any business you depend on many, many people to make things happen so you need to assemble a great team of people to do things well.

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Dressire x Designers : Divya Dasari

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What sparked your interest in jewellery design?

I am a Hyderabad based jewellery designer & a graduate from GIA, New York.

I am an artist and I was keen about creative works from my childhood. I love creating things and the process of designing. With passion for jewellery and love for art I turned to be a jewelry designer.

Unlike many people in the market who re-create designs, I wanted to get into market with my own ideas and designs. Jewelry designer Suhani pittie was my inspiration from beginning of my career; I always adored her for her classic styles and unique jewelry.

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How would you describe your brand?

I created Tarkshya to make one of a kind and unique Jewelry. All collections are made for classic lovers and for those who like fancy. Every piece is made with a promise of being new and never before seen styles.

My focus is majorly on creating contemporary & classy jewelry and to make every piece unusual by adding rich colors, varied textures, bold lines and most-interesting materials. Our jewelry is not only chic and contemporary but exceptionally well made.

Tarkshya makes jewelry that looks and feel classic without scary price tag. A great deal of thought and care goes in every piece, from sourcing of unique gemstones to designing to making, we strive to make everything new and picture perfect.

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 What is the inspiration behind your designs?

This is the most interesting and important part of making our jewelry. We draw inspiration from nature, architecture and world history. Everything is eye catching.

We follow the complete design process and make the final designs. We make sure every collection has a story i.e. we convey a whole theme behind our work through our jewelry.

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What are the key elements for you when designing a collection for each season?

The most important element will be the trend. In every collection, we follow the forecast and implement those trends. Later comes reviews and then the market response of our previous collections. We also make sure that there is no similar design already existing in market.

And we always want Tarkshya to be recognized for its design styles, so we definitely strive for following one kind of style throughout.

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What challenges did you face when launching your brand?

 Major challenge was acceptance of contemporary jewelry by the people.

Contemporary jewelry in Silver was hardly available in the market. By now people were already buying contemporary jewelry made of cheaper materials. So, it was little challenging for us to impress them with our price tags. Our designs played a major role then, they were the whole concept which made the customers accept us.

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What are your plans for the future?

Tarkshya is selling in two multi designer stores in AP and Telangana for now. We are planning to expand it to other cities soon. We want to create more unique designs and also want to introduce jewelry made of unique materials.

And coming to myself as a designer, I am looking to enhance my knowledge and also be part of design competitions and shows happening around the world.

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What do you think are the keys to professional and business success for women in India?

Hard work, dedication comes first. And never get discouraged and give up, every failure is a learning step. The desire, willingness and ability to learn new skills and habits can contribute to any business women’s success.

Holding onto ideas and practices that are and continuously enhancing our skills is very important.

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What advice would you give to young women readers who want to follow a similar career path as you?

Be clear about the sport you are picking and be the best in it. Always try to develop your own signature style. Transforming your creative vision into a piece of wearable art is both exciting and satisfying. Don’t try to chase the market instead, chase your own ideas.

Look what’s out there so you know what not to do, then find your own truth and try to be original, then you’ll stand out

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What is the biggest lesson that you have learned since you started your company?

Limited professionalism amongst the industry was a big issue for me. Dealing with the manufacturers is the toughest thing ever I faced here.

Initially it was also very tough for me to understand how to reach the customers as I was not into product customization. Later I found that multi-designer stores would be best idea to do that.

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Dressire x Designers : Rinkoo Shroff

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Rinkoo shroff -The label

A beautiful studio in Noida for apparels, with a tagline EVERYTHING DESIRED for over a decade that has pret, couture, fusions to formals and casuals to bridal especially for women and coordinates for men.

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What is the inspiration behind your designs?
The inspiration behind my designs is opulence with glamour. For strong women who can carry anything and everything with elegance.
What are the key elements for you when designing a collection for each season?
The key element is the fabric and the finesse in work.
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What challenges did you face when launching your brand?
Challenges I faced and I’m still facing is managing the whole show single handedly and oscillating  between my family and work.
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What are your plans for the future?
The future plans are to serve more and to expand.
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What do you think are the keys to professional and business success for women in India?
The key is to be honest with your work and to maintain business ethics in terms of quality and commitment. Women seldom realize their worth, step out of your fears.
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What advice would you give to young women readers who want to follow a similar career path as you?
Those women who want to pursue a similar path, my advice is to follow your passion. Fashion is sexy and its not about the size or colour, it is intelligence and class.
What you will wear with confidence will become fashion.
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What sparked your interest in fashion?
Since my childhood, I have read lot of fashion magazine. Burlingtons was my favourite and I’m a creative person. Any form of creativity pacifies my senses and fashion is my passion.
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What is the biggest lesson that you have learned since you started your company?
Not every client is your loyal client. You have to keep evolving your stuff and don’t push yourself to fit into someone else’s wardrobe. Those who have an eye for your product, they will genuinely come to you
Have patience and do good work rather than becoming a lime light seeker.
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How would you describe your brand?
Authenticity clubbed with opulence and glamour, along with quality check and commitment in all sorts of apparels.
We embrace our mistakes and rise above criticism as our logo describes.
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Dressire x Designers : Harshita Punjabi

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Harshita dreamed of being a designer as a little girl, she realized this dream at the age of 20 when she shaped her Indo – Western fusion brand “Jorss”. She graduated from NIFT and soon found herself creating couture for the ‘Modern Indian Woman’.
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Jorrs fashion is exclusive, elaborate and elegant. Harshita’s designs are frivolous and tasteful, effective with a variety of textiles and sophisticated embellishments. The heart of her designs lie in one of a kind outfits tailored to perfection for the Urban Woman.
What sparked your interest in fashion?
I’ve been interested in fashion since I was literally 10 years of age, I used to stitch clothes for my barbies and sketch outfits back then. Besides that, I would love to go to the tailors and fabric stores, at that age I knew clothing was my calling.
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How would you describe your brand?
My brand is for the everyday girl who wants to look different on every occasion, she stands out in the crowd because she’s dressed in Jorss by Harshita Punjabi.
What is the inspiration behind your designs?


My inspiration is the modern day Indian woman, who does everything from taking care of her house and family to handling her career.
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What are the key elements for you when designing a collection for each season?
Fabric and colours that suit the season.
What challenges did you face when launching your brand?
Finding the right team was my biggest challenge.
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What are your plans for the future?
Plans for the future is to expand as much as I can, to make my label a global name.
What do you think are the keys to professional and business success for women in India?
Focus, support of your family and a long term goal are the keys.
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What advice would you give to young women readers who want to follow a similar career path as you?
The best advice I can give is to always look into details and make sure you are involved in each and every step of the making of your product.
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What is the biggest lesson that you have learned since you started your company?
Biggest lesson is to innovate and reinvent.
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If you would like to be featured next, please send us an email at contact@dressire.com

Dressire x Designers : Ritambhara Paliya

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Ritambhara Paliya whirled into the fashion scene more than a decade ago as a contemporary Indian designer. She had a passion for style since childhood. Born to do fashion designing which she is always very passionate about, she completed her diploma from IIFT (Indian Institute of Fashion Technology).

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In her initial days, she teamed up with her mom and worked in her boutique. This is where she understood fabric and clients requirements. Here is where her dream to become a successful fashion designer started to get wings.

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She also did modelling and events until in 2012 she opened her own brand RUTTBA.

Ritambhara Paliya today is a force to reckon with in the glamour and fashion industry as a leading Indian base Designer creating something new every day. She has done many Fashion Shows and has been awarded as a ‘Best Designer 2014’.


Expertise, clarity and creativity, humility arising from self-confidence has earned her both respect and clientele

My first store was Ruttba by Ritambhara Paliya in Panipat which she opened in 2012, her second store Ritambhara Paliya was opened in Shahpurjat, Delhi on 30th July, 2017.

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How would you describe your brand?

Known for luxury contemporary Indian wear couture, Ritambhara Paliya is a noted name in Indian Fashion Fraternity whose hands are well skilled in designing outfits for women of all ages. She completed her education from Indian Institute of fashion technology and fascinated the world of fashion with her unique and mesmerizing creations, innovative ideas and style in Haute Couture which are modern yet classy. She specializes in evening gowns, lehengas, Anarkalis and maxi dresses. She is also into fairytale and destination wedding couture that are rooted in quintessential Indian sensibilities but with a modern sensibility.

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What is the inspiration behind your designs?
Inspiration comes from everywhere! Today’s youth, home decor, wall arts …I mean so many things in daily life.
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What do you think are the keys to professional and business success for women in India?
Key to success is for me to give it my best and to maintain my quality. Be true to your clients. When my clients come back and say that they loved the garments, that means everything to me.
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What are the key elements for you when designing a collection for each season?
To work only on pure fabrics. Quality comes first in my life.
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What challenges did you face when launching your brand?
I think every day is a challenge but no difficulty will ever stop me!
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If you want to be featured next, drop us an email at contact@dressire.com