Trendsetter of the Week : Neelam Garg

trensetter banner copy
1
Born & brought up in New Delhi, Neelam is a model, fashion choreographer, groomer and fitness trainer by profession.
Winner of many international beauty titles and now Director of ‘Blue Sapphire Productions’, a top events company.
My fashion motto?
Stand out always in the crowd 
My favourite style influencers?
I don’t follow any one, my style is my own.
4.jpg
One thing that most people don’t know about me?
I love to experiment 
You wouldn’t catch me wearing?
Red lipstick 
My favourite party attire?
Short black dress 
The worst trend to ever become popular is?
Different nail paints on each finger nail
3
The first thing I notice about people?
Outfit 
 The best fashion advice I have ever received?
Cut the colour with any different colour from the dress with the help of the purse or accessory 
At the end of the day, what would you want your wardrobe to say about you?
Thanks for choosing us 
2
Advertisements

Trendsetter of the Week

trensetter banner copy
37223079_1788548254531559_1994538831797288960_n.jpg
Publecity is a industrial themed pub in Pune. This concept is very new to Pune, we have used a lot of metal, scrape material, oil drums.
37212747_1788547444531640_825905293144621056_n.jpg
My fashion motto?
“Style is a way to say who you are without having to speak.” — Rachel Zoe

36423606_1767240433329008_6089061069244858368_n
My wardrobe essentials?
Jumpsuits, Little black dress, denim jacket, gown, jeans and t-shirt
36426824_1767240409995677_7175832114623938560_n
My style icons?
Deepika Padukone
Victoria Beckham
Kate Middleton
37254366_1788547704531614_6580121628137488384_n.jpg
The worst trend to become popular?
bell bottom pants
37205020_1788547717864946_3316948825465159680_n
My go to office attire?
White shirt and black formal skirt
37153858_1788547421198309_1427363682823700480_n
My favourite brands?
Michael cinco
Sherry hill
36425825_1767240363329015_1612933847995908096_n
I can’t leave the house without?
car keys, sun glasses, my purse, lip gloss, Kajal

trensetter banner copy
37249005_1806851096069323_7032853808686301184_n
The talented Ms. Arati Basnet seeks immense amount of keenness in brand endorsements, business, modeling, fashion, singing, gardening, painting.
Arati who grew up in the city of Kathmandu, has always been inclined towards art, music, painting, fashion, media, modelling while seeing the world in a different way. Her works exudes her confidence.
37420814_1806851139402652_8856402158409482240_n.jpg
Arati easily dabbles into media and handles press conferences and has been a part of taking interviews. She has phenomenal experience in handling press, organizing events and working with celebrities.
37390807_1806851342735965_5577132063124881408_n.jpg
My Fashion Motto?
Wear stuff that brings out your personality
37340814_1806850979402668_2840727516019163136_n

My 5 essential wardrobe elements?

Undergarments matching my see through dresses, stoles matching my dresses, different size handbags matching the occasion I go to, shoes appropriate for driving and walking .
37338435_1806850399402726_1152615389402759168_n

You wont catch me wearing?

A man’s suit
37338439_1806851432735956_2147068002539929600_n

My favourite party attire?

Marriage – saree;
Party – pants and tops
Official party – kurtis.
37317997_1806851249402641_168896530898485248_n
Brands I love?
W and Stop to shop.
37314573_1806851062735993_2814109065360179200_n

A fashion blunder you have made in the past?

Jumped into the pool in a transparent swimming costume!

37395497_1806851822735917_324116928148799488_n

Trendsetter of the Week : Bhagyashree Bhansali

trensetter banner copy

IMG_0017

She is an Overseas In charge for Funding and Campaigns, Aam Aadmi Party, Co-Founder & CSO at Let’s Markit.

Why did you choose a career in politics?

In today’s political landscape, motherhood is often deployed as a tool to highlight the ‘sacred’ nature of a subject, ranging from the gau mata to Bharat mata and Ganga mata. At the same time, issues around women’s rights and empowerment, varying from triple talaq to Beti Bachao Beti Padhao, are regular topics of conversation in political circles. But an important question remains: In a country like India with around 49 per cent of women in the population, why is the political participation of women so low?

History has stood witness to the brilliance of women in politics, time and again. From Marie Antoinette to Queen Elizabeth, women across the world have often held the political scepter firmly in their hands whenever needed.

Today, equal participation of men and women is not only a prerequisite for justice and democracy; it is an inevitable condition for harmonious human existence as well. Effective representation of women in decision-making structures will have a bearing on the policies, vision and structure of institutions. And that’s something everyone should be fighting for

FullSizeRender

My fashion motto?

Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.

3 words to describe my sense of style?

 Minimalistic , Feminine, Effortless

FullSizeRender (5)

My 5 essential wardrobe elements?

 Perfect white tee, A sharp blazer, Minimalistic Saree, Black/Beige ballet flats, Dark denim

My favorite style influencers?

Alia Bhatt, Priyanka Chopra, Aimee Song, Gigi Hadid

FullSizeRender (4)

You wouldn’t catch me wearing?

 Wrinkled Clothes.

My favorite party attire?

 Floral print short dress with tan leather shoes.

FullSizeRender (3)

My favorite work attire?

 White shirt, denim jeans, slip-on sneakers.

Brands I love? 

Sabyasachi

 Brand: Zara

Designer : Ralph & Russo

FullSizeRender (1)

A fashion blunder you have made in the past?

 Wearing stockings/ tights with everything I considered short.

 My go to must have accessory?

  A statement handbag.

(null) (1)

 

Dressire x Designers : Wimpy Arora

Wimpy.jpg40635168_1948788308746979_4831687403108302848_nLike every other teenager, I decided to pursue my graduation. Soon after, I did my post graduation i.e., MBA in finance. While I always liked to dress up for functions and casual outing, I didn’t really know that my true calling was in fashion lifestyle. At least, not until my sister and I decided to map the length and breadth of Delhi for her wedding shopping.40684313_2133035883602196_702513738883792896_n.jpg

Having visited all designer labels and exhibitions at that time, I was pleasantly surprised to see that my analysis of what’s in fashion and what’s out of fashion was mostly right. After a point in time, I could almost predict the trends of the fashion industry. Coming from a business family that traded in handloom and had an inherent sense of style, I realised that working with fabrics and designs came organically to me. In between all this, I was working with a leading Japanese bank that paid me well and took me across the globe for work. But as they say, you will find happiness where your heart is. And thus began my journey of exploring my love for all things fashion and style.

40527524_518380591908307_5888639242170531840_n

As destiny would have it, I got enrolled for a fashion women wear course in the celebrated Pearl Academy. The academy helped me bring out my skills and sharpen my craft. One fine morning, as I stepped out of my bed to get ready for work it dawned upon me that without wasting a single moment, I must take the plunge into being a full-time fashion designer. Having an extremely supportive family always works to your advantage. A few dinner table conversations and workplace discussions later, it was clear that am going to launch my own very label. With my sister by my side who shared a similar passion as me, we decided to call our label – dresstorybysisters. Within six months of our launch, we had a loyal customer base and had behind us a successful exhibition at The Hyatt. Today, our label has managed to ruffle a few feathers in the industry and we are extremely humbled at the steady growth of our venture. We have a few plans lined up in the coming months and are supremely excited to see how it all unfolds for us. In the end, whatever may be the result, there’s no better living than living your dreams and pursuing your passion.

40609411_316066015828610_3355853481045917696_n

What is the inspiration behind your designs?

The idea is to keep it simple. Create trendy yet comfortable clothing wear. If your cloth is not comfortable, whatever may be the design, it won’t work.

What are the key elements for you when designing a collection for each season?

When designing a collection we keep in mind the mood, time of the year, the upcoming trends etc. Of course, fabric, color palette and embellishments goes without saying. All of this put together helps us come up with a collection.

40593656_243336403034948_4561210665116631040_n

What challenges did you face when launching your brand?

It would be dishonest on my part if I said there weren’t any challenges. Right from the time the thought came into my mind of launching my own label, there were challenges. Giving up a well paying job, naming our brand, getting a team behind, creating your presence. Far too many to list. But, my family was my biggest support. With their blessings, everything sort of fell in place and we came overcame the challenges.

What are your plans for the future?

We are working round the clock to showcase our designs in an upcoming exhibition.

40584194_1932785363689991_6959431205322227712_n

What do you think are the keys to professional and business success for women in India?

A strong vision, great attitude, perseverance till the end. Irrespective of the gender, you will succeed.

 What advice would you give to young women readers who want to follow a similar career path as you?

Believe in your dreams, till the end. As women, we are the source of life. There’s literally nothing that we cannot do.

40571966_877535485774918_6299627458748481536_n

What sparked your interest in fashion?

That’s slightly difficult. Frankly,, I can’t put my finger to a date,month, year. How I would like to see it is that while I always liked to dress up for functions and casual outing, I didn’t really know my true calling was in fashion lifestyle. At least, not until my sister and I decided to map the length and breadth of Delhi for her wedding shopping. Having visited all designer labels and exhibitions at that time, I was pleasantly surprised to see that my analysis of what’s in fashion and what’s out of fashion was mostly right. After a point in time, I could almost prophesize what is going to be in trend.

What is the biggest lesson that you have learned since you started your company?

There will be turbulence. There would be times when the going would be tough, very tough. Results may be far from what you expected. But in the end, survival will not depend on the numbers but in your own belief that this is a phase and it too shall pass. Don’t give up and brave a smile all through it.

40571940_315920475831479_6039838222886895616_n

How would you describe your brand?

Our brand is a refreshing and unique take in the couture space. The idea is to create designs that strike a chord with the woman in you. This brand is all about celebrating the small and big moments that make up life.

40537864_1845286372213946_4977552627148521472_n

Dressire x Designers : Sheetal Srivastava

sheetal.jpgimage_6483441 (7).JPGMrs Delhi Studio De Design is famed for its crafted designs and elegance delivered through every masterpiece stitched.
What sparked your interest in fashion? 
When I was teenager my passion was to work in  fashion line. So that passion inspired me to create your own creativity.
And definitely the support from my husband.
image_6483441
What are the key elements for you when designing a collection for each season?
Each season has different demands. So accordingly we need to prepare ourselves with different designs to face the competition.
As per weather, occasions we need to select fabrics and accordingly design it.
image_6483441 (4)
What were the challenges you faced?
There were a number of challenges inside and outside before launching our brand.
Family was against it.
And in a outside world there was lot of competition.
So we made a different strategy of working with others then launched it.
image_6483441 (6)
What are your future plans?
Future plans includes opening more branches.
image_6483441 (3)
What are the keys to success for women in India?
Start any thing with a different strategy and plan.
My guidance to new comer is to have faith on your self and whatever you do with
heart and with full honesty
Then only you can win the heart of a any client .
image_6483441 (5)
image_6483441 (1)

Dressire x Designers : Meeti Batra

meeti.JPG33186855_1799002486826053_7783588300748488704_n.png33181631_1799003060159329_9217324757261746176_n33125710_1799002440159391_7976213091438297088_n33120004_1799002393492729_1003654133892251648_n33094476_1799003133492655_6985063196482600960_n33077905_1799002453492723_579017851277410304_n33183957_1799003120159323_616816561369382912_n.jpg33063462_1799002373492731_8362616017565777920_n33246695_1799002506826051_7967036670472093696_n.png